Genie Ad – All Under One Roof
Client: IKEA Egypt
Client: IKEA Egypt
We wanted to highlight how you can find everything you need under the same roof… And where else would that be except in IKEA!
The concept was built on the idea of how finding a genie in a bottle was the answer to getting all you need fast, and we played with the concept to show that even genies in our modern world head to IKEA.
The concept was built on the idea of how finding a genie in a bottle was the answer to getting all you need fast, and we played with the concept to show that even genies in our modern world head to IKEA.