P r o m o t i o n f o r S h o o n y a G h a r & a S o n g a S t o r y
Projection, object and performance. Two catalogues caught in the act.
Partner-in-charge Itu Chaudhuri | Creative & Art Director Richa Bhargava | Design Concept and Development Neha Bajaj, Palash Jain | Production Richa Bhargava
Sudarshan Shetty’s inspiring works afford the opportunity to aim at catalogue that is no less than a companion to the work, an object that can re-evoke the work to enable later reflection. This ambition cannot be met by the traditional catalogue, associated with ‘white-cube’ gallery arts, which takes a cool, neutral approach to the artwork. Shetty’s work, immersive and rich in space and context is as much experience as object, and so invites a different treatment.
read more about this project at www.icdindia.com