Personal Identity is one of the hardest things you can perfect in regards to being a designer. My name, ‘Zoe’ has the meaning of ‘Life’ therefore I thought this would be a perfect stepping-stone to work from to develop my branding.
Circles are a commonly used shape in relation to ‘Life’ with various symbols representing the rounded image. The circle of life, the star of life and the flower of life are all examples of this.