Don't let time change the color
Making of & Process
Don't let time change the color
Two very significant concepts in Vasty’s mind; time layers & various colors become alive in paper craft for «Don’t let time change the color», a project commissioned by Young & Rubicam Buenos Aires for Sinteplast.
Created by Vasty
Art direction & design: Mariano Pagella
Illustration: Melina De Martino, Mariano Pagella
Created by Vasty
Art direction & design: Mariano Pagella
Illustration: Melina De Martino, Mariano Pagella
Paper craft: Mariano Pagella
Photography: Demian Scalona
Retouching: Alejandra Jimenez
Photography: Demian Scalona
Retouching: Alejandra Jimenez
Agency: Young & Rubicam Buenos Aires
General Creative Direction: Lisandro Grandal, Fernando Tchechenistky
Creative Direction: Daniel Oliveira, Adrian Musso
Art direction: Martín Kukso
Copywriter: Santiago Garcia Parra
Client: Sinteplast
2017
General Creative Direction: Lisandro Grandal, Fernando Tchechenistky
Creative Direction: Daniel Oliveira, Adrian Musso
Art direction: Martín Kukso
Copywriter: Santiago Garcia Parra
Client: Sinteplast
2017