WOLRD'S LONELIEST COUNTRY
In collaboration with Antalis. The brief was to create a poster with the theme
Graphic Winter for Antalis front window during Christmas and winter.
Main focus was to highlight the quality of the premium paper collection.
As Sweden is ranked as one of the loneliest countries in the world,
with almost 45% single households, I wanted to create a poster that shows the
difference between warm and cold. The contrast between being inside with family and
friends compared to being outside the closed doors not having anyone becomes more
obvious during the long dark winter in Sweden.
This poster is now hanged at Art Something...gallery in Stockholm, and avaliable in its webshop.
https://www.artsomething.se