Adam Couldwell's profile

Philips New Value Spaces

Global Issues
Global Trends
Solutions
Target Audience
Our first solution was a nutrient infusing steamer. By placing a small sachet of concentrated nutrients in the base of the steamer, once heated, this will increase the nutrients within the food. This improves the nutrients and vitamins contained within the food and allows for users to specifically choose which vitamins they would like the most for their individual needs
Our second solution was a small scale Entomophagy chamber. This allowed for individuals to grow edible insects from larvae by using food waste. This was a more conceptual product and also served as an educational tool for families. It was hoped that this may open up new markets are areas for Philips to further move into and develop.
Philips New Value Spaces
Published:

Philips New Value Spaces

A group project to identify new value spaces and business areas for Philips to move into. We presented Philips nutrition. A sub brand of Philips Read More

Published: