A new brand identity and package design, which raises the bar and updates brand positioning, has been created for Furnatura (Czech Republic). This dogs natural grooming products brand has acquired a new visual system powered with iconic energy of nature.
The new branding communicates an authentic, professional and special approach to business primarily. The main iconic idea is a bright and dynamic live image of a jumping, soaring dog that symbolises health, lively energy and joy of the beating nature.
#holisticbrandlabdesign 2023
Creative Direction and Brand Design: Anastasia Igolnikova
Project Lead: Linda Vacovska
Project Lead: Linda Vacovska
Photo by Furnatura