Adriana Guillén

My mission is to help you tell your story authentically and build a brand that speaks directly to the heart of your audience. Why work with me? I have a deep passion for working with brands that go beyond the commercial realm, those that aim to make a positive impact on society. My focus extends beyond aesthetics; it's about creating a brand that represents your values and vision. I will work with you to define your purpose and message, ensuring that your brand effectively communicates its significance and impact. I am enthusiastic about working with brands that seek to change the world, whether through sustainability, social responsibility, or any other relevant cause. What does this package include? - Moodboard - 2 logo design and brand appearance alternatives - 2 revisions on the selected design. - Visual elements (icons, illustrations, textures, or patterns) - Color and typography selection - Logo files in various formats (Ai, PNG, and JPG) - Up to 5 brand applications (business card, letterhead, envelope, folder, sign, uniform, social media post, web banner, etc.) - Basic brand manual. To design additional items, please get in touch with me, and I will create a personalized proposal for you.

My creative and strategic process for creating a logo is composed of several important stages. First, I focus on understanding the brand's purpose and values, gathering information to define its personality and target audience. With this information, I begin to generate concepts and ideas that allow me to design a solid and representative logo. I adapt my skills to match what the brand seeks to convey, constantly exploring new forms and concepts to create unique, robust, and functional brand identities. I work closely with my clients to ensure that the logo conveys the brand's identity and resonates with its target audience. What does this package include? - Moodboard - 3 logo concepts - Complementary typography - Color palette - Color versions of the logo - Positive/negative logo version - Logo files in Ai, PNG, JPG - Brandboard To design more items, please get in touch with me, and I will create a personalized proposal for you.

My mission is to bring your project to life through a visual world that authentically tells the story of your brand. Why choose to work with me? Because my approach is entirely personalized. You won't find generic designs here, but a collaborative process where I listen to your ideas, your vision, and your values. Then, I combine them with my experience to create a visual identity that is a genuine extension of what your brand represents. I'm always searching for new ways to make your products and/or services stand out in the market. It's not just about design; it's about connecting with your customers on a deeper level. What does this package include? - Moodboard - 2 logo concepts, brand appearance, and packaging concepts - 2 revisions on the selected design - Visual elements (icons, illustrations, textures, or patterns) - Color and typography selection - Logo files in various formats (Ai, PNG, and JPG) - Basic brand identity guide - Up to 3 packaging variants (Can change color and information) - Packaging design delivered in print-ready format - 3D mockups of the packaging To design additional items, please get in touch with me, and I will create a personalized proposal for you.