Cricket Wellington

  • - Cricket Wellington -

  • The brief was to reinvigorate Cricket Wellington as well as their subsidiary teams.We did this by devising a campaign strategy for them. The campaign strategy always referred back to the over arching idea of a 'Traditional Kiwi summer.' Through this idea we refreshed and aligned the Cricket Wellington logos, created an educational 'Cricket Handbook,' developed two video concepts and a social media strategy. 
  • Current Cricket Wellington logos
  • Cricket Wellington crest
  • Proposed Firebirds logo (Mens Wellington Cricket team)
  • Proposed Blaze logo (Womans Wellington Cricket team)
  • Proposed Wellington School of Cricket logo
  • Proposed Future Firebirds logo (Firebirds development team)
  • Proposed Junior Firebirds logo (The young Firebirds team)
  • Uniformity of logos