Advertising Language Essay: Create a campaign to different medias.
1st Semester of Advertising and Marketing of the class 2016.2 - UFRN
The essay was to create something new based on something that already exists, giving a new meaning to it. I chose to take Nokia's slogan "Connecting People" and insert it in the context of the Vivo phone operator; and that's how it ended:
The campaign in different medias.
The outdoor video.
The video that were going to be played on internet and commercial breaks on TV.
