Marimekko Kioski Spring Summer 2020 Campaign. Art direction and design for the second collection of Marimekko's gender-free clothing line. Shot in Helsinki, starring Eden, Bakari, Saku and Siri.
Director: Emma Sarpaniemi
Producer: Sonja Immonen
Art Direction: Rikhard Hormia
Creative Direction: Laura Väinölä
Styling: Juho Pihlajaoja
Muah: Fatma Bendris
1st AC: Mauricio Waldo
2nd AC / Loader: Machio Lall
Gaffer: Eepu Näsi
Muah: Fatma Bendris
1st AC: Mauricio Waldo
2nd AC / Loader: Machio Lall
Gaffer: Eepu Näsi
Edit: Simo Liukka
Colorist: Petri Falkenberg / Grade OneSound Design: Sansibar
Colorist: Petri Falkenberg / Grade OneSound Design: Sansibar
At Marimekko, doing things together has always been key to innovation and originality. The iconic patterns have been reborn time and time again in thousands of imaginative color palettes. The Kioski collection was initially created to introduce Marimekko's most iconic flower print, Unikko, to the gen z crowd.
For the Spring Summer 20' edition, we reached out to them; Helsinki's young doers and makers, and created a campaign together with them. The campaign celebrates the playful togetherness at Marimekko's core and the creative youth fuelling the future of Marimekko.
