About it:
The client wants to re-design his brand so, he needs a label for his herbal smoking blends.
He wanted something inspired on modern apothecary, at the same time keeping simple and minimal. Also he wants a label who works like a logo too. And this label has to be rounded for different packaging applications.
Solution:
I suggest him an image of a bird. I choose a bird because "smoking" is related with the air element like the birds. I sent him this first raw sketches. These blends are made with flowers and herbs, so, I thought about the all benefits of those herbs, and all the magic related with smoking flowers! The smell, the taste, everything! It's pure magic, so, why don't send him a magical creature? (You don't ask but, I'm a consumer of these blends, I love them)
Bird sketches (so, he loves the magical creature)
Final logotype
- T H E L A B E L -
