AMEX Travel Lifestyle Services Toolkit  

Challenge:

To raise awareness about the benefits of booking with American Express Travel.

Solution:

We created the marketing strategy and a marketing toolkit to help Amex employees communicate the benefits to Card Members. The hope was to increase booking through American Express Travel.

Team:

Ryan Paul, Creative Director and Designer
Jacob Perez, Group Strategy Director
Sarah Elsmore, Strategy Director
Rachel Glaser, Strategy Director

Agency: