This personal project follows the creation of a brand from scratch, that in the concept operates in the pharmaceutical cosmetics field in Italy, and the development of a products line for a specific consumer target.
The creative process started with the brand naming, the development of the visual identity, moving to packaging design with consequent corporate and promotional materials. Great value of the project are the packshots developed by 3D Artist Luca Battiato.
The creative process started with the brand naming, the development of the visual identity, moving to packaging design with consequent corporate and promotional materials. Great value of the project are the packshots developed by 3D Artist Luca Battiato.
