As the largest player in the branded honey market, Dabur has the back-up of widely spread sourcing and stringent quality control measures. Dabur honey sourced selectively from the Himalayas, the Nilgiris and the Sunderbans forests. Collection process follows stringent quality checks to ensure even raw unfiltered honey is of best quality. Raw honey is filtered and cleaned of impurities such as dust, pollen and wax at state-of-the-art facilities. Entire process is mechanized and untouched by hands to ensure hygienic conditions.
Dabur Honey confirms strictly with all statutory requirements of the pfa and international norms for purity.
Dabur Honey scored the highest on the main parameters of honey purity in a recent analysis of all Indian branded and unbranded honey.
ASHCO certification for quality. Dabur Honey ranked best buy by CERS (Express News Service, Ahmedabad, December 26). HACCP certification.
People are in need of a drip free alternative for honey bottles , which can function effectively at any point of necessity ;for example gyms, offices, schools, colleges etc.
DESIGN APPROACH
Design a sachet packet for DABUR HONEY .
making it in 15 ml pouches for easy takeaways and at the same time making it modular.
Using Six layers of paper , polyethylene and aluminum foil to keep it fresh and making it 80% biodegradable.
Each box will have Ten (15ml) pouches.
Making it handy and easy to transport
The Inner PE (polyethylene) keeps the honey fresh up to 18 months
