Briefing
Kzafort is a civil engineering company created for renovations, consultancy and construction management, located in the city of Praia Grande, on the coast of São Paulo. Its main focus is working with clients who are looking to renovate their homes or businesses.
The brand
For this project we thought of a visual identity modern and that conveys the idea of solidity, seriousness and competence.
A company capable of developing with quality different types of projects within the civil engineering area.
A company capable of developing with quality different types of projects within the civil engineering area.
Words key to the concept
WOULD BE / MODERN / STANDARDIZED / DREAMER / SIMPLE / PROMISING
Color palette
In this project, a color palette was developed that should convey: seriousness, confidence, efficiency, intelligence, energy, inspiration and independence. Key adjectives to support brand goals.
