So this is what happens when you ask a product designer to direct, design and animate a music video.

Throughout the project Che lingo and his record label, 7Wallace, gave me creative freedom to approach the video using my own style and ideas. I created 42 individual 3D scenes using different props, clothing and positions to reflect the lyrics of the song. The idea of the animation was to allow every scene to smoothly transition in and out of the screen. Timing each scene carefully with the beat and lyrics. 

 

This project contains each individual scene from the animation (all scenes were created using solidworks and keyshot).