PERIOD SHAMING
The Brief that I was given by Case For Her, Teen Vogue wanted us to develop a branded content or series that will feature on one or more of Teen Vogue's media channels like social media and spotify. Also, to explore the female pleasure and sexual wellness space and seek to educate and challenge. I researched about period shaming and looking at why don't we talk about menstruation and how it's taboo when it comes to having your period. This work shows the creation of a brand where women are free to express themselves via platforms like a podcast and to promote period shaming via by using creative posters.
From starting with a mind map, I furthered my research with how I wanted to look into period shaming and how I can campaign it to raise awareness with the stigma that it subconsciously has with women and periods.
These are the posters that I did to promote period shaming and make sure that people where aware of what girls and women have to go through when it comes to that time of the month.
I decided I wanted to make a brand for a podcast that would talk about topics like period shaming so that girls/women can listen and relate to the stories that are getting told.
The brand design gives a girl/women comfy vibe like you are chatting to your friends and having a cup of tea atmosphere. I made posters of how I would promote the brand.
