Posters
Project Iko is an Environmental Campaign for Singapore Polytechnic, created for our Final Year Project. Posters were pasted around the school to remind students if we do not contribute in saving the earth, we might lose what we have now (e.g. electricity and clean water).
Ideation
Our concept is by comparing what we have in the present and showing what will happen in the future if we do not conserve. Lights, clean water, and electronics can be found and used now. If we do not do things like switching off unused lights, or stop wasting water, in the future we might lack resources
We conducted a feedback from students around the school to see if they understand what the posters are expressing. Majority said no, and suggested to place “The Present” and “The Future” side by side. The laptop and the typewriter poster was the least understandable. Thus, we changed to temperature (right poster) which shows the rising in temperature due to global warming.