This project was to create an illustrative campaign
for 'Russian Standard Vodka', promoting the
beverage and presenting it as an artform which
is crafted and beautifully perfected.
The main theme behind this campaign was to
show 'Russian Standard Vodka' as a work of art.
For generations Vodka has been seen as Russia's
national alcoholic drink because of its strong
historical and traditional routes.
With this reasoning in mind I decided the best
way to show these themes was to illustrate other
traditional art forms of Russia, making a
comparison between them and showing how
'Russian Standard Vodka' also lives up to
Russian traditions.
Within the illustrations I decided to incorporate
both the Russian Bear and Eagle which are
a part of 'Russian Standard's' logo.
Tools:
Pencil 5H to 8B
Photoshop CS6
Canon 400D
(Photograph product)
