Coca-Cola Zero - Advertising brand
Coca-Cola Zero, instead of the others products of Coca-cola, has only one aim : attract one public which is young men.
In order to follow this objective, we decided to create a new ad. We just wanted to make a young man feel stronger, better and prettier only by drinking Coca-Cola Zero.
In order to follow this objective, we decided to create a new ad. We just wanted to make a young man feel stronger, better and prettier only by drinking Coca-Cola Zero.
This ad plays obviously on a funny way and is kinda of a caricature.
close shot
credits :
Axel Faury : photography, photo retouch
Luca Joly : photography, photo retouch
Florent Chau : photography, typography
Charles Bail : photography, typography
