FRUITS IN CHOCOLATE
TASK
To create packaging for chocolate candies infused with freeze-dried fruits. Create bright packaging that competes with analogs on the market and well indicated on the store shelf. Give preference to light and bright colors. Show the product on a package to make it clear for customers.
SOLUTION
To design bright packaging to make it visually attractive on a store shelf. Show natural berries and fruits on the packaging, attracting the consumer with colorful flowers.
According to the chosen style, make a package design with a transparent area to showcase the content. Demonstrate on the stand-up pouch bags how the chocolates look like. To develop a layout for a box for selling sweets at the checkout.
THANKS FOR WATCHING!
Brand Identity, Packaging Design, Art Direction, Illustration
Client: Fruits In Chocolate
2018
