Magazine Ad Series
Four ads were created for the purpose of creating a brand with a memorable logo.
Four ads were created for the purpose of creating a brand with a memorable logo.
Four different professional personalities were portrayed as having another life in their closet. Or at least one hobby with a special item they prefer to wear. It was basically comparing conservative professionals with their not-so-conservative hobby. The big letter H and the logo on the bottom tie everything together neatly with a paragraph and a customized closet in the corner. The odd comparison grabs curiosity and then the eye looks for the company in the corner of the magazine, usually where a thumb or hand may rest.
