BENUA Softworks – is a digital transformation consultancy and software development company that provides cutting edge engineering solutions, helping companies and enterprise clients untangle complex issues that always emerge during their digital evolution journey. They consists of visionary and reliable software engineers, perfect partner for ever-growing brands.
Derived from the word 'benua' which means 'continent' in Indonesian, the design concept depicts the ever expanding nature of continents. It is shown by scattering the design elements on the artworks, while some are adjoined to each other to give an ever expanding continent-ish look. Modern look typefaces and minimalist layout are used to give a tech-savvy look of the brand. Specifically for the font used as the headline, the contrast width of it's condensed uppercase and standard lowercase letters giving an ever growing and expanding look. Color scheme used in this project are derived from earth's basic elements (land, sea and stone).
© 2020 Principla Design
