Journey of Dreams
Charles & Keith Tote Bag Competition
Brief:
Design three tote bags.
Charles & Keith plans to launch a fundraising campaign for less privileged children in Singapore and Asia.
- We will be supporting a children charity for this campaign.
- The campaign aims to empower children and youths, supporting their future.
- We wish to collaborate with a local design school in crafting a collection of the tote designs.
This tote bag illustrates one's journey of pursuing and fulfilling their dreams. It encapsulates stories of inspiration and resilience.
Brand Moodboard
Collaboration with Child Rainbow
Final Designs
Since Charles & Keith's very simple, I thought I'd play with geometric shapes that was an abstract representation of the children's paintings. I played with the colours, but in darker shades since Charles & Keith's more monochromatic.
