CENITZ STUDIO CREATION
Creative Direction + Lead Design: Julien Tardif Strategy: Lisa Deschamps
Creative Direction + Lead Design: Julien Tardif Strategy: Lisa Deschamps
Bénéteau Group's new catamaran brand, Excess is characterized by sportivity, audacity and strong design. We created the brand name and platform, the manifesto, the signature and the complete visual identity, inspired by the spirit of the regatta.