Karl McIlquham's profile

Hyper Malt — Redesign of secondary packaging




I was asked to redesign the secondary packaging 
for Hyper Malt, with the aime to heighten brand recognition
and indicate power/energy.





Old secondary packaging vs. new 6 pack.





The solution is very minimalistic, giving space
to the different elements and letting the logo
stand strong and powerful in the center of it all.

In stores the packaging will stand out clearly
and create a very visible colour blog thus
attracting attention.



Hyper Malt — Redesign of secondary packaging
Published:

Hyper Malt — Redesign of secondary packaging

Published: