Project: Brand identity creation
The Knowledge Hub Universities
El Sewedy Education
The Knowledge Hub is a multidisciplinary center of academia that brings together
courses and classes from the world’s most renowned and accredited universities and institutions. The Knowledge Hub aims to revolutionize the sphere of higher academics in Egypt by virtue of this novel approach to education.
Throughout history, education has been at the core of every prosperous society.
Despite this, educational systems of the modern era have notoriously become more and more mechanical and rigid. Not taking into account the fluidity of human nature, the need for a game-changing experience in this sector has soared, and that’s where The Knowledge Hub comes in.
Logo Concept
The logo, the nucleus around which all of TKH’s principles manifest, is an ode to that adaptive nature. Taking inspiration from the blueprints of the various schools found on campus, the logo brings together the different faculties themselves to create a word-mark; ‘KH’. We bring our very principles to life.
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The Brand Company
Team
Art directors: Ahmed Shalaby / Shaymaa Ezzo
Motion graphic design: Abdelhamid Zain / Ahmed Omran
Copywriter: Yassin Montaser / Sherifa El Demerdash
Art director / Finalizer: Ibrahem El Gharbawy
Art director / Finalizer: Ibrahem El Gharbawy
Photography: Sherifa El Demerdash
