Richard Cagomoc's profile

Abbott Similac Pack Redesign

Richard Cagomoc
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Abbott's Flagship Brand in Infant Nutrition: Similac

As an upgrade for Similac to have the new ingredient, Human Milk Oligosaccharides (HMO) – the brand also needed to upgrade its the packaging in order to reflect the product innovation.

The design needs to be relevant and premium for the discerning target market –
Asian moms.
Abbott design formula infant milk nutrition Packaging Similac
Abbott design formula infant milk nutrition Packaging Similac
Abbott design formula infant milk nutrition Packaging Similac
Abbott design formula infant milk nutrition Packaging Similac
Abbott design formula infant milk nutrition Packaging Similac
Abbott Similac Pack Redesign
Published:
Richard Cagomoc's profile

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Richard Cagomoc's profile
Singapore, Singapore

Abbott Similac Pack Redesign

As an upgrade for Similac to have the new ingredient, Human Milk Oligosaccharides (HMO) – the brand also needed to upgrade its the packaging in o Read More

Published:

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