Noeleen Abela's profile

Bulwark Insurance Agency

Bulwark Insurance Agency is a fictitious company which was part of my thesis project. The study aimed to the lack of Guerrilla Advertising in Malta. The purpose was to test Guerrilla Advertising methods used to promote a Maltese company. Eighty five adverts where distributed around Sliema and Birkirkara during the month of May 2013, each showing a link to  a website. To test these adverts, a hit counter was implemented to see how many hits this website can get from eighty five Guerrilla Adverts.
 
Branding
Guerrilla Advertising
Car Side Mirror Advert
House Window Advert
Branding & Guerrilla Advertising
Business Card
Web Design
Bulwark Insurance Agency
Published:

Bulwark Insurance Agency

This project was part of my thesis study: Investigating & Identifying Causes for Lack of Guerilla Advertising in Malta

Published: