Ocotillo
Ocotillo is an outstanding decorative plant store located in Baku, Azerbaijan. It delivers hundreds of feelings each year from nature to families. The name of the store is inspired by the plant named Ocotillo, which is one of the tallest and weirdest plants in the desert.Ocotillo looks like a bunch of sticks standing straight toward the blue sky.
Therefore, choosing the right font for the logotype was challenging. Despite some challenges and difficulties that we faced during the process, we would like to introduce our branding for Ocotillo.