Simplicity at its rawest form was the idea for the book design for Museum of Contemporary Art Belgrade. White color, as a representation of canvas and two lines that represent the name of the museum. Lines on the cover are the length of the full name of the museum. Lines on the cover are placed at the same place as on the first page inside of the book, where the name is fully visible, and this explains:
"Art is not what you see, but what you feel inside."
Art Director & Graphic Designer – Visual Communication