Written exercise PB&J for Wells Fargo bank
The objective of this exercise is to write an introduction and brief procedure (maximum one single-spaced page) that will be published on our intranet for all team members across Wells Fargo (“team member” is the term that Wells Fargo uses to refer to its employees). The fact that this will be a webpage will inform the style in which you present the message, but don’t worry about layout or other formatting considerations; you can simply indicate headings, paragraphs, and bullets, and so on, as necessary.
The setup and background for this procedure:
Please write a general procedure about how to build a peanut butter and jelly sandwich.
Keep in mind that this email will be delivered across a broad team member demographic that includes people of a wide array of ethnic and cultural identities and range of cooking expertise — some team members are amateur chefs and others know little more than how to boil water, so be clear and straightforward.
An engaging introduction is important, too — what are the benefits of building a butter and jelly sandwich? Why do team members need to know how to build a butter and jelly sandwich?
In general, follow the broad style guidelines for Wells Fargo’s written communications. These guidelines include the direction that all communications should be presented in simple, easy-to-grasp language, or “a friendly, helpful conversation.”
Please limit yourself to 60 minutes to complete this exercise.
(Heading)
Hungry? Tired? Short on time? Need a quick pick me up?
Why not try a P.B. & J.
(Sub-head)
That’s short for peanut butter and jelly sandwich! Follow along to find out more!
(Body copy)
New to cooking or limited cooking skills? Not a problem! With a few simple steps, 3 ingredients and 1 tool you’ll be on your way! Once you’re done you can share your new skill with your friends and coworkers. See what you’ll need to get started below.
Ingredients:
• peanut butter
• jelly
• bread slices
You’ll also need:
• knife (or spoon)
• paper towel (or plate)
Grab your jars and untwist the lids.* Grab your package of bread and take out 2 slices. Take out 4 slices of you want to make one for a friend! Sharing is caring! <3 Place the slices on a paper tower or plate, either works great. Next take your knife (a spoon works too) and give the peanut better a quick stir.* Now it time to build! Spread the peanut butter on one piece of bread.* Wipe off your knife or grab a new one. Take some jelly and spread it on the other slice of bread.* Put the 2 slices together and you know what you’ve got?
Your very first peanut butter and jelly sandwich!
Eat the whole thing yourself or slice it up to share with a friend. Enjoy!
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Footnotes above * as noted did not have time to for finish but they are to clarify the process if needed only.
Footnote 1 Sometimes lids get stuck, if the lids are stuck ask a friend to help out opening the jars.
Footnote 2 Sometimes the nuts separate from the oil, if that’s happening take the time to stir up the peanut butter.
Footnote 3 (last 2 footnotes come here) If you are not sure how much peanut butter or jelly to put on your bread a good place to start is 1/4 inch (or .6 centimeter) of each. Adjust as you like! This is after all your sandwich!
I might like a footnote here too. “Wipe off your knife or grab a new one.” It would read:
Never get peanut butter in the jelly or jelly in the peanut butter. Your coworkers will thank you later! Trust us here! <3
ALSO
I also thought it might be nice to add in more advanced PB&J technique as a fun after thought. Adding in sliced banana or bacon perhaps. :)
