What is a Brain Fart?
Brain farts are temporary mental lapses, a common occurrence of forgetfulness. They become frequent when one is overloaded with many things to do, multi-tasking or when we are distracted.
Objective
To raise awareness of the use of visual associations (mnemonic strategy) to aid adults in recalling tasks before it becomes a brain fart through a campaign that ultimately leads the audience to sign up for "rem!nd • Rethinking. Your Way."; a 3-hour course held by Skillsfuture (mock client).
To raise awareness of the use of visual associations (mnemonic strategy) to aid adults in recalling tasks before it becomes a brain fart through a campaign that ultimately leads the audience to sign up for "rem!nd • Rethinking. Your Way."; a 3-hour course held by Skillsfuture (mock client).
"rem!nd • Rethinking. Your Way." campaign logo. The "i" in remind is inverted to look like an exclamation mark, symbolising the use of visual associations, along with the blue thinking cloud.
Brain farts in Office context. QR code leads to Skillsfuture website to sign up (mock course). Scan with Artivive app (or the smaller QR code) to watch the poster come to life.
Brain farts in Kitchen context. QR code leads to Skillsfuture website to sign up (mock course). Scan with Artivive app (or the smaller QR code) to watch the poster come to life.
Brain farts in Errands context. QR code leads to Skillsfuture website to sign up (mock course). Scan with Artivive app (or the smaller QR code) to watch the poster come to life.
Video showing Brain farts in Office context and how visual associations can help aid in recall. Video is available via Artivive Augmented Reality App and on Youtube. https://www.youtube.com/channel/UC5rBcGbglVDHPFfvlE-8isA
Video showing Brain farts in Kitchen context and how visual associations can help aid in recall. Video is available via Artivive Augmented Reality App and on Youtube. https://www.youtube.com/channel/UC5rBcGbglVDHPFfvlE-8isA
Video showing Brain farts in Errands context and how visual associations can help aid in recall. Video is available via Artivive Augmented Reality App and on Youtube. https://www.youtube.com/channel/UC5rBcGbglVDHPFfvlE-8isA
Free blank notebook containing examples of visual associations given to attendees of the
"rem!nd • Rethinking. Your Way." course by SkillsFuture. (mock course)
"rem!nd • Rethinking. Your Way." course by SkillsFuture. (mock course)
