Created: March 2020
This is an independent experimental project. Priding myself in typography I challenged myself with creating this logo because the current design never seamed to fit the media streaming services (HBO, Netflix, and Hulu) current design aesthetic.
Roku is a device that offer access to streaming media content from various online services. The line was introduced in May 2008 with its first model, developed in collaboration with Netflix.
I went away from the purple and decided to use Pantone 4141C because blue is usually associated with depth and stability. Arrested is a typeface I created and used for the new logo, which can also be purchase here.