Despensa Rosetta
Branding for the series of products made by Elena Reygadas and her closest producers around México.
-Work done @ Savvy Studio.
The goal was to transmit Elena's personal style in the kitchen: a contemporary interpretation that is born with the mix of European and Mexican homelike warmth.
Rich in pastels and graphic hints that remind us of classicist times.
The products include: Coffee from Veracruz, honey from Yucatán, Olive Oil from Valle de Guadalupe, and different types of jelly, sweets and sauces made from premium fair trade ingredients.
The honey lid is sealed with a wax cover that keeps it fresh and sensorial.
The packaging includes reused bottles of Perrier and the option of refilling the jars to avoid waste.
Screenprinted lids with Despensa Rosetta alternative logo.