We live in an age where we spend more time with our smartphones than our loved ones. Sad, but let's admit that it's true. How many of you would agree that your mobile phones are the first thing you see as soon as you get up and the last before you go to bed? And that's not just it. Any free time we get, we check our phones to browse various apps, and at times, completely lose track of time. 

Apps like Instagram, Facebook, PUBG, etc., are now one of the most frequently visited apps at the moment. You even get Netflix and Amazon Prime on your mobile devices nowadays, making streaming your best shows and movies so much more convenient. Why wouldn't you be hooked on your phones?

Today, there are around 3.5 billion smartphone users worldwide, and this number is only increasing every day. With this increase in demand, brands, as well as companies who offer Android and iOS App Development Services, are introducing new and exciting methods to keep their existing and potential customers engaged. Not just that, they are making it more addictive to make sure their customers do not choose their competitor.

Now, the big question here is, how can you keep your audience engaged and glued to your app? Well, today, we are going to discuss the various ways you can make your app more attractive.  

If you want your app to be the first app your users see in the morning or frequently visit, then you need to make sure that it's easy to navigate and does not have complicated features. No one has the time to learn these complex features unless it's absolutely necessary. Remember always Keep It Simple And Stupid.

You may have noticed that all the popular apps, including gaming apps, now come with a communication tool. These tools are an excellent feature that let you connect with your friends, real or virtual, across the globe. 

When an app has features that a user does not want to miss out on and needs to be up-to-date with what's going on, then it automatically introduces the Fear Of Missing Out or FOMO. Similar to the “Story” feature that almost every social media platform today. So, make sure your apps have such features that make the users check the app frequently.

Everyone loves a healthy competition and especially if it rewards you with a prize. Every brand is now introducing new and exciting competitions to their apps. And you'd be surprised to know the wonders it can do for your business. Earlier, these competitions may be confined to just gaming or social media apps. But today, even e-commerce apps are including interesting competitions that attract users.

Whether you are a business owner or an app developer who provides Android and iOS App Development Services, you need to come up with new strategies that make your mobile apps more addictive. And especially if you have to stay ahead of the game. With the competition rising every day, you need to ensure your brand and app has the edge that draws the attention of your user. Hopefully, the tips mentioned above are useful and help you build the next groundbreaking app that's the new rage in 2020.