rachel zylka's profile

Scentsory: Documenting synesthesia & branding it



10/20 is a creative practice of spending 20 minutes creating under a set of criteria for 10 consecutive days. My creative prompt was to listen to 1 song, which I had never heard or seen the cover art for, and for 20 minutes visualize what I saw.

From those visuals I created a brand of candles based around the idea of engaging multiple senses, from the purchase phase to the burning phase.


Scentsory: Documenting synesthesia & branding it
Published:

Scentsory: Documenting synesthesia & branding it

Candle brand created from the documentation of the synesthetic experience

Published: