Client: Pampers
Brief: As a leader PAMPERS wanted to create complete category for baby product in - Hypercity & D-mart. They wanted to reflect Pampers brand personality but in a very suttle manner. This category will stock almost every product what mother or going to be mother needs.
Objective:• To solidify status as leader in baby product (Pampers diaper / wipes)
• To build awareness for Category in retail
• Educate consumers / shopper in retail store (hypercity / d-mart) about the importance of availability of baby product under one roof
• To build awareness for Category in retail
• Educate consumers / shopper in retail store (hypercity / d-mart) about the importance of availability of baby product under one roof
Experimental Work.
Option 1
Option 1 - Poster
Option 1 - Social Media post
Option 2
Option 2 - Poster
Option 2 - Social Media post
Option 3
