Rio Abiseo National Park is located on the eastern slope of the tropical Andes in north-central Peru. The logo includes a jungle-themed type and an outline of South America positioned to mimic a butterfly wing. My goal for the brochure was to highlight this dense jungle and diverse ecosystem through images. The back page of the brochure shows an illustrated map of the park and its location relative to Peru and South America. The inside gives information about the park’s ecosystem and World Heritage standing. The branding sheet includes Rio Abiseo National Park’s logos, typefaces, colors and their appropriate uses.