Crisp air, salt in the breeze —
through the pages of a travel magazine.
To kick off the launch of a resort, we imagined the day of a weary city dweller who seeks refuge in pristine island paradise.
PRINT AD
• • •
Pending the launch of The Residence Maldives at Dhigurah in 2019, Cenizaro was on the cusp of establishing a stronghold in Maldivian tourism. Connected by an overwater bridge, their Dhigurah and Falhumaafushi properties culminated in one of the biggest twin resort offerings in The Maldives.
They came to us with a task for their cross-resort rack brochure:
How can we unify and package both resorts as a holistic experience, while imparting distinct senses of character that can appeal to different markets?
How can we unify and package both resorts as a holistic experience, while imparting distinct senses of character that can appeal to different markets?
We took the reader on a continuous journey between the islands, choosing highlight activities that strategically appeal to specific target markets like families and couples. With a gentle nudge to dream up their fantasy vacation, The Residence Maldives makes an indelible impression on our reader as truly the best of both worlds.
RACK BROCHURE
The Residence Maldives at Dhigurah Print Ad
Agency: Bravo Creative
Creative Director: Cheryl Ann Lee
Copywriters: Jamie Tan, Benjamin Tan
Art Director: Clara Chong
The Residence Maldives Combined Brochure
Agency: Bravo Creative
Creative Director: Cheryl Ann Lee
Copywriter: Jamie Tan
Art Directors: Kaelyn Quek, Clara Chong, Rigved Sathe
