Lemonade packaging «Lemon Garden»
Brand: «Lemon Garden»
Product: natural lemonade
Design / Art-direction: Olga Prokhorova
CGI: Dmitriy Saveliev
A cool morning of a hot day. A gentle breeze moves the branches of lemon trees in the garden. Shadows glide on the ground, on the white side of the wall, on the table.
4 SKUs lemonade reveals a palette of non-trivial refreshing flavors based on lemon: lemon with mint, rose, thyme and grapefruit.
This lemonade belongs to the premium segment. In design I wanted to avoid a straightforward image of taste. The taste is reflected through the shadow of the leaves of the tree on which this fruit. For example, in the “lemon + thyme” flavor, we see the shadows of thyme and lemon tree.
A glass bottle and little ink use ensures minimal environmental damage.
