LUTÈCE
"Les Vignerons Parisiens"
Lutèce is a white wine cultivated in biodynamic culture.
In this concept project, we wanted to rebrand the current label and bottle
by giving more strength to the whole.
The current epitome who represent the coat of arms of Paris, has been changed into a label shape.
We think that the embossed ship gives more elegance to the brand who
belongs to "Les Vignerons Parisiens".
Thanks for watching.
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