Project
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We have created a brand identity for the first Nasimi Poetry, Art and Spirituality Festival in 2018. Aiming to immortalise poetry and art, the festival was held under the slogans “From Personality to Heavens”, reflecting philosophical views of Nasimi, one of the great poets and thinkers of the Orient, and “I am a particle, I am the sun...”, taken from his own verses.The festival combines the concepts of Poetry, Art and Spirituality and creates a new perspective.
Concept
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The concept of the logo is based on Nasimi's motto: "I am a particle, I am the sun. This abstract approach has been helpful in describing the message that the great poet wanted to convey. The logo describes how everything grows from a single particle and unites them around itself.
Agency: DDB Azerbaijan
Client: Heydar Aliyev Foundation
Client: Heydar Aliyev Foundation
Creative Director: Vassilis Panagiotopoulos
Art Director: Shahin Aliyev
Project Manager: Jamila Ahmadzada
Art Director: Shahin Aliyev
Project Manager: Jamila Ahmadzada
Year: 2018
Location: Baku, Azerbaijan
Location: Baku, Azerbaijan
