BNA. Chocolates.
The BNA Chocolates project arrived in a different way, the owner asked me for a continuation of her old packaging, if I could replicate what was done before by another graphic designer. I suggested that we needed to improve the brand and packaging design. For this I researched what the universe of 100% handmade chocolates was like, with this concept of bean-to-bar. We arrived at a brand that was better executed to serve the public, without losing the essence of the original.

O projeto da BNA Chocolates chegou de um jeito diferente, a proprietária me solicitou uma continuação das antigas embalagens dela, se eu poderia replicar o que foi antes feito por outro designer gráfico. Eu sugeri que precisávamos melhorar a marca e o design das embalagens. Para isso pesquisei como era o universo dos chocolates 100% handmade, com esse conceito de bean-to-bar. Chegamos a uma marca que ficou executada de forma melhor para atender o público, sem perder a essência do original.


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BNA Chocolates®
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BNA Chocolates®

A brand and packaging repositioning for a bean-to-bar chocolate company.

Published: