SUDA/SIAMESE RECE BAR

SUDA / SIAMESE RICE BAR / brand identity

Suda is a Thai restaurant based in London offering rice menus, small plates, Thai sweets, exotic fruits and souvenirs. The menu has a variable range of Thai rice as the main ingredient of Suda food, desserts, and beverage recipes along with Thai rice and curry selection method where it is easily found in Thai street food; you can pick any rice grain and any curries in one dish.

Suda logo illustrates a rice grain icon with a simple design using all upper-case letter. A line element crossing through the logo represents the combination of rice and curry which is a signature of Thai cuisine. The brand has a natural earth tone with the blend of Thai Traditional and a simple contemporary characteristic.