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Spinits Candy Packaging

Spinits
 
Packaging Design
Branding
Structural Packaging
Point of Purchase Display
 
Project:
Design a creative, innovative and functional movie theater candy package using paperboard as the primary structure substrate, consider innovative closures and openings for the package while also separating two flavors and develop a shelf display for point of purchase.
 
Solution:
A simplified sliding mechanism of an octagon to make it functional only for its purpose. It creates an appealing look, innovative but functional, and its shape stands apart from the competition. A distinctive, innovative and recognizable shape that slides around the cup to open, close and pick different flavors. The bottom cap provides stability for the sliding mechanism to open and close while keeping product fresh. The ergonomic shape that comfortably fits in all hands. The opening allows to twist either way to reach separate flavors. Spinits branding underscores the spinning mechanism, and the refined typography mimics the octagons sharp angles and structure.
Spinits Candy Packaging
Published:

Spinits Candy Packaging

Fourth place winner at the Paperboard Packaging Alliance’s (PPA) annual student design challenge awards. The project was to develop innovative pa Read More

Published: