NSW Rural Fire Service — Fire Dept.
Raising awareness about the Australian bushfires
Raising awareness about the Australian bushfires
Task
Create an animated loop on social media to raise awareness about Australian bushfires.
Process
Several drawings went into the process of finding the right character and action.
Colours
Colours hold a feeling. The smokey red, fiery yellow and burnt black convey a story of danger and severity.
Style
Simple shapes and a naive visual approach help us grasp serious messages and topics.
Credits
Concept, Design & Animation
Anders Waltz
Anders Waltz
Sound Design
Rasmus M. Meyer (Klangflade)
Rasmus M. Meyer (Klangflade)
Donated to
NFW Rural Fire Service
NFW Rural Fire Service