MASALA CURRY
THE DESI KITCHEN
Masala Curry is an Indian Based Restaurant which will serve Authentic Indian Dishes with True Indian Spices. The Restaurant focuses on the Indian Tradition, and is trying to set a benchmark by maintaining the aura of the True 'DESI' Kitchen. Masala Curry will soon be open in Indore, Madhya Pradesh, India.
As most of the Indian Dishes are prepared using lots of spices and are mostly in curry form thus the name of the restaurant is kept as 'Masala' Indian word of Spice and 'Curry'.
Presenting you the Brand Design of Masala Curry, The Desi Kitchen.
The BRAND IDENTITY
THE LOGO
The Logo is Designed by keeping the true essence of the Restaurant in Mind. The Word 'Masala' is written in 'Hindi' Script which is giving that true 'Desi' feel which the restaurant will provide to its customers and the word 'Curry' is written in a Traditional Style to give the true sence of Tradition in it. The Tagline which is 'The Desi Kitchen' is written in Bold and in Capital Letters so that it is easily readable.
ENVIRONMENT & DECOR
THE AMBIENCE
The Kitchen is Opened inside a Mall in Indore, Madhya Pradesh, India. As the Kitchen is situated in the Food Court of the Mall, not major changes will be made, although with some marketing elements branding will be done in order to make the area more attractive.
