Moksa - Online Shop
I was commissioned to design the website for Moksa, a concept store that sells CBD products without leaning on the traditional iconography typically linked to this industry (e.g. lanceolate leaves). Its naming, brand identity and marketing was developed by Novaidea Creative Resources Agency.
To respect Moksa's sober elegance I chose to display the products in a simple way, laid out on a background that reflects the colour palettes of the specific category (and choosing colours that complemented the existing ones).
The result was mentioned in Packacking of the World.
The website itself is simple and straightforward. Its homepage shows all the products divided by category tabs, a brief description about the store's values (with links to CBD info), an invitation to the physical store, and a contact form.
